Bihu (Tiger) Wu, Ph.D.

Zijiang Professorship at
Business School, East China Normal University, Shanghai, 200062 China

Distinguished Visiting Professor to
Department of Hospitality and Tourism Management
Purdue University
West Lafayette, Indiana 47907-1266, USA

Adjunct Professor to
College of Hospitality, Retail, & Sport Management
University of South Carolina, Columbia, SC 29208 USA

Visiting Fellow to
Centre for International Tourism Research
Sheffield Hallam University, City Campus, Howard Street, Sheffield S1 1WB, UK

BIOGRAPHY

Bihu (Tiger) Wu is a Professor specializing in the areas of tourism development, planning and management with Peking University's Urban and Regional Planning Department, College of Urban and Environmental Science. He is also the Director of the Center for Recreation and Tourism Research (CRTR) at Peking University.

Prior to joining the Peking University faculty in 1997 (as post-doctoral fellowship first), he spent 17 years in Shanghai, respectively as a faculty specializing in human geography and tourism planning for 10 years while got a geography Ph.D. degree, and as an undergraduate and graduate (master degree) student for 7 years. In his consulting career, he specialized in city and regional tourism planning and research, domestic tourist market studies, heritage and resort site planning and management, and tourism interpretation research.

Dr. Wu has had a wide variety of experience in tourism studies, training and consulting. Most recently he has conducted training programs and provided tourism planning and development advice in many provinces and municipalities in China. He is a tourism planning consultant to UNWTO (World Tourism Organization). He has been selected to be the team leader of the research group of Master Plan for Tourism Development (MPTD) of Beijing Municipality, the capital city of China. Other cities also choose him as team leader to make their MPTD including Hangzhou, the capital city of East China Zhejiang province; Xi’an, the capital city of North western China Shaanxi province; Chengdu, the capital city of South western China Sichuan province, Dunhuang city, the major attraction along the Silk Road in Gansu province; and the Three Gorges Area. He has also developed several tourism research models among which the so-called Wu’s Curve of Spatial Tourist Market Distribution, and ReBAM (Recreational Belt Around Metropolis) model, are the two most popular ones in his country and beyond. He has been invited to teach or have presentation at many universities or tourism programs in many countries and regions, like Purdue University, University of South Carolina, Texas A&M University in the U.S.; University of Sheffield Hallam in the U.K.; International Graduate Program in Tourism Management, Associazione Istituzione Libera Universita Nuorese, Sardinia, Italy; Rikkyo University in Japan. In Greater China, he has been invited to be keynote speaker at many universities including Taiwan University in Taiwan, Hong Kong Polytechnic University in Hong Kong, and Institute for Tourism Studies in Macau. He is a Distinguished Visiting Professor at the Department of Hospitality and Tourism Management, Purdue University, U.S.A. in 2000 and 2005. He is also awarded as invited professor for many Universities in mainland China including East China Normal University (as Zijiang Professorship), Harbin Institute of Technology, Xiamen University, Yunnan Normal University, Shaanxi Normal University (as Ph.D. degree supervisor), Southwest China Forestry College, and Harbin Normal University. He has designed and presented the Regional Tourism Planning and Development course for the National Tourism Administration of China (CNTA) as part of its Local Tourism Administration Director Training Program.

Bihu Wu is the author of seven books and editor-in-chief of five books on tourism and geographical studies, of which books authored include: Regional Tourism Planning Principles (China Tourism and Travel Press, 2001; second edition in press in 2008); Local Tourism Development and Management (Science Press, 2000); A Systematic Research on Domestic Tourism Market of China (co-authored with Xu and Qiu, East China Normal University Press, 1999); Popular Hotel Management (co-authored with Ding and Lou, Zhongxin Press, 1997); Cultural Landscape of China (co-authored with Liu, Shanghai People’s Publishing House, 1998; second edition 2004); An Introduction to Geographical Science (co-authored with Wang, Ding et al, Higher Education Press, 1993); and A Historical Geography of North Jiangsu Province (East China Normal University Press, 1996). Books edited include: Regional Tourism Development and Management (co-edited with Chai, Oceanic Press, 1998); Red Tourism Development, Management and Marketing (co-edited with Yu, China Architecture and Building Press, 2006); Tourism and the New Asia: Implications for Research, Policy and Practice (co-edited with Feighery, Tourism Education Press, 2006); Tourism Development and Public Administration (co-edited with Song, China Tourism and Travel Press, 2008); Mega Events and Urban Tourism (co-edited with Dang, International Tourism Studies Association, 2008). Among all his books, Regional Tourism Planning Principles have been reviewed as one of the bests among its kind, Tourism Management 23(2002), pp 639-645, Book review by Alastair Morrison and Liping Cai: “With its unique features, the book distinguishes itself from other texts on tourism planning. These texts include Clare Gunn's; Edward Inskeep's and C. Michael Hall's books on Tourism Planning and Design”.

Dr. Wu has had other seven books published as translator or co-translator, including Recreation Geography (written by Stephen L. J. Smith, Chinese version published by Higher Education Press, 1992), Tourism and Recreation Handbook of Planning and Design (written by Manuel Body-Bovy and Fred Lawson, co-translated with Tang, Chinese version published by China Architecture and Building Press, 2004); Hospitality and Travel Marketing (written by Alastair Morrison, co-translated with Zhu, Dang and Wu, Chinese version published by Publishing House of Electronics Industry, 2004); National and Regional Tourism Planning: Methodologies and Case Studies (written by World Tourism Organization, co-translated with Ji, Chinese version published by Publishing House of Electronics Industry, 2004); Tourism Planning (written by Clare Gunn and Turgut Var, co-translated with Wu and Dang, Chinese version published by Dongbei University of Finance and Economics Press, 2005); Interpretative Master Planning (written by John A. Veverka, co-translated with Guo and Yu, Chinese version printed by China Tourism and Travel Press, 2008); and Investment Analysis for Real Estate Decisions (written by Gaylon E. Greer and Michael D. Farrell, co-translated with Long and Shan, Chinese version published by Shanghai People’s Publishing House, 1997). He has also authored more than 130 articles related to tourism in academic journals.

Dr. Wu is both the Founding Members of the Department of Tourism Management, East China Normal University, and the Center for Recreation and Tourism Research (CRTR), Peking University. He was given The Best University Textbook Award from The National Commission of Higher Education of China. He also was a recipient of The Natural Science Award from the Chinese Academy of Sciences. Dr. Wu was selected by the Geographical Society of China as its nominee for The Geographical Sci-Tech Outstanding Youth Award. Twice he was chosen by the Regional Science Association of China as winners of The Outstanding Academic Paper Awards. He was selected as one of the winners of the Geographical Society of China’s Best Paper Award for outstanding tourism research, East China Publishing House Society’s Outstanding Academic Book Award for successful human geographical research. In 1999, he was selected as the recipient of the Best Paper Award for his contributions to tourism market studies by the Editorial Committee of Acta Geographic Sinica. He was selected as one of the Scientific Research Award of Beijing Municipal Government for his contribution to Tourism Development Planning for the city in 2001. Recently, he was selected by a committee sponsored by the organization committee of the 3rd Asia-Pacific Forum for Graduate Students Research in Tourism as the Best Paper Award winner in 2004 titled as Disciplinary Tree and Evolution Characteristics of Tourism Studies: An Analysis on Subject Index of Annals of Tourism Research. In 2004, he has been awarded as Best Post Doctorate of Peking University.

Dr. Wu is active in several major academic associations in his country and the world. He has recently voted as the Secretary General of ITSA, International Tourism Studies Association and actually he is one of the major founding members of the association in 2006. He has served as Chairman of the Regional Tourism Development Research Association of China, Vice Director of the Tourism Geographical Committee at the Geographical Society of China. He served as Board member of Intelligence Strategic Committee and Human Resource Committee Member for Pacific Asia Travel Association. He is one of those active members of ATLAS, ISTTE, and APTA. He also established a tourism studies academic website www.cotsa.com and set a C-trinet network after the University of Hawaii model at http://ctrinet.cotsa.com/

Dr. Wu has served as editorial board member for several journals related to tourism, including China Tourism Research (published in Hong Kong), Tourism, Culture and Communication (published in Australia), Tourism Science (published in Shanghai), Tourism Development Journal (published in Himachal Pradesh University, India), Human Geography (published in Xi’an), and Areal Research and Development (published in Zhengzhou). In 1999, he became a founding member of Editorial Board and Editor-in-Chief of Academic Book Series on Tourism Studies that is sponsored by China Tourism and Travel Press. In 2002, Dr. Wu was invited as Editor-in-Chief of Translation Book Series of Tourism and MICE sponsored by Publishing House of Electronics Industry. In 2006, he co-edited a textbook series with sponsorship from CRUP (China Renmin University Press) in Beijing.

EDUCATION

BA, Geography, East China Normal University at Shanghai, China
MS, Tourism Geography, East China Normal University at Shanghai, China
Ph.D., Tourism Resource Development, East China Normal University at Shanghai, China
Post-Doctoral Research and Training, City and Regional Tourism Planning, Peking University at Beijing, China

COURSES TAUGHT

City and Regional Tourism Planning
Tourism and Outdoor Recreation Planning
Tourism Research Methods
Tourism and Recreation Geography
Tourism Economics
Human Geography

RESEARCH INTERESTS

The main focus of Tiger's research are city and regional tourism planning, destination marketing and planning, recreation and tourism geography, cultural impact of tourism development and cultural landscape of tourist resorts. The more specific current areas of interest are tourism planning theory, ReBAM (recreational belt around metropolitan districts) models, socio-cultural impact of tourism in ethnical regions, spatial structure of tourism development, heritage site studies, ecotourism and sustainable development in tourism industry, image building and destination branding, tourist movement behavior studies, market segmentation for special tourism and recreation projects, outdoor recreation and outdoor education research, environmental education and tourism interpretation.

• Founding Member of the Department of Tourism Management, East China Normal University
• Founding Member of the Center for Recreation and Tourism Research, Peking University
• Founding member of ITSA, International Tourism Studies Association
• Zijiang Professorship at East China Normal University
• Distinguished Visiting Professor to Purdue University
• Adjunct Professor to University of South Carolina
• Visiting Fellow to Sheffield Hallam University
• Invited Professor of Xiamen University
• Invited Professor of Harbin Institute of Technology
• Invited Professor of Shaanxi Normal University
• Invited Professor of Harbin Normal University
• Invited Professor of Southwest Forestry College
• Invited Professor of Expo Garden Tourism College, Yunnan Normal University
• Invited Professor of Guilin Institute of Tourism
• The Best University Textbook Award from The National Commission of Higher Education of China
• The Natural Science Award from the Chinese Academy of Sciences
• The Geographical Sci-Tech Outstanding Youth Award by the Geographical Society of China
• The Outstanding Academic Paper Awards by the Regional Science Association of China
• The Geographical Society of China’s Best Paper Award
• East China Publishing House Society’s Outstanding Academic Book Award
• The Best Paper Award by the Editorial Committee of Acta Geographic Sinica
• Scientific Research Award of Beijing Municipal Government
• Best Teacher's Award of Peking University
• Excellent Post-doctoral Fellow Award by Peking University
• Best Paper Award by Asia-Pacific Forum for Graduate Students Research in Tourism

• Guo Yujie, Wu Bihu and Yu Ping, 2008. Interpretative Master Planning (written by John A. Veverka, translated from English into Chinese). Beijing: China Tourism and Travel Press.
• Li Mimi, Wu Bihu and Cai Liping, 2008, Tourism development of World Heritage Sites in China: A geographic perspective. Tourism Management, 29 (2): 308-319.
• Wu Bihu and Dang Ning, (eds.), 2008, Mega Events and Urban Tourism. Proceedings of the Second ITSA Bi-Annual Conference. International Tourism Studies Association.
• Wu Bihu and Song Ziqian, (eds.) 2008. Tourism Development and Public Administration. China Tourism and Travel Press.
• Wu Bihu and Zhang Xinmei, 2008. Research on theme blocks: on the basis of multi-disciplines Studies. In Gao Jun (ed.). Metropolitan Tourism: International Experience and Chinese Practice. China Tourism and Travel Press. 467-479.
• Su Guoliang, Wu Bihu and Zhang Xinmei, 2007. Tourism land assessment and crisis analysis. Market Modernization, (507): 192-193.
• Wu Bihu and WU Dongqing, 2007. Tourism Oriented Urban Renewal in China: A Case Study on Dashilan Historical Areas in Beijing. In Guoqing Du (ed.), Tourism and Urban Transformation, Rikkyo University Press, Japan. 161-179.
• Wu Bihu and Yan Lin, 2007, Strategies and policies for sports tourism development in China. Sports Science Research, 28(5): 1-4.
• Wu Bihu, 2007, Establishing tourism studies frameworks with accordance to China’s situations. Tourism Tribune, 22(1): 6-7.
• Wu Bihu, Wu Jia and Dang Ning, 2007. Local residents’ recreation preference around urban area in a tourism city: a case study in Hangzhou Municipality. Human Geography, 22(2): 27-31. Also cited full text by Management of Tourism (in Chinese), 2007(7): 47-51.
• Xiong Wei and Wu Bihu, 2007, Analysis on the stakeholders’ structure of star-rated hotels and its effect: a case of Guangzhou. Tourism Tribune. 22(4): 92-96.
• Chen Dandan and Wu Bihu, 2006. Impact of tourism development on local landscapes. Chinese Landscape Architecture, 22(7): 78-81.
• Wu Bihu and Yu Qing, (eds.), Red Tourism Development, Management and Marketing, China Architecture and Building Press, 2006.
• Cheng Zhanhong, Wu Bihu. 2006. Using fuzzy set ordination to study the relations between the residents engaging in tourism industry and their perception toward its impact. Journal of Arid Land Resources and Environment. 20(6): 126-129.
• Cheng Zhanhong, Zhang Jintun, Wu Bihu, and Niu Liqin, 2006. Relationship between tourism development and vegetation environment in Luya Mountain Nature Reserve: vegetation landscape and types and ordination. Acta Ecologica Sinica, 26(6): 1940-1946.
• Deng Bing and Wu Bihu, 2006. Progress of community-based ecotourism research oversea. Tourism Tribune, 21(4): 84-88.
• Li Xiaoxiao and Wu Bihu, 2006，Spatial structure of Chinese excellent tourism cities and its mechanism, Journal of Arid Land Resource and Environment. 20(5): 120~124.
• Song Ziqian, Wu Bihu and Dang Ning, 2006. A review on presentations at the International Conference on Tourism and the New Asia: Implications for Research, Policy and Practice. Tourism Tribune, 21(9): 92-96.
• Wu Bihu and Li Xiaoxiao. 2006. A research on higher tourism education in China. Tourism Tribune, 21(Special issue on human resource and education and teaching, 2006): 9-15.
• Wu Bihu and Liping Cai, 2006. Spatial modeling suburban leisure in Shanghai. Annals of Tourism Research, 33(1): 179-198.
• Wu Bihu and William Feighery (ed.). 2006. Conference Proceedings of Tourism and the New Asia: Implications for Research, Policy and Practice. Tourism Education Press, Beijing.
• Wu Bihu and Xing Juejue, 2006, BEST spatial structure of Northeast Asia tourism driven by nodal cities. Northeast Asia Tourism Research, 2(1): 1-13. Korea.
• Wu Bihu, 2006. Heritage Tourism Development and Management in China. In Nor’ Ain Othman (ed.), 2006, Conference Proceeding The 2nd Tourism Outlook Conference: Tourism edge and Beyond, University Publication Center, Universiti Teknologi MARA, Shah Alam, Malaysia. 49-64.
• Wu Bihu, Yu Xi, and Dang Ning, 2006, The tendency of themed scenic spots development in China: A statistics and analysis on National A Grade Scenic Spots. Geography and Geo-Information Science, 22(1): 89-93.
• Xing Juejue, Li Yejin, Wu Bihu, Qi Lina, 2006. Correlative analysis of tourism study and its evolution: a research on Annals of Tourism Research. Human Geography, 21(1): 51-55.
• Cheng Zhanhong, Zhang Jintun, Wu Bihu, and Niu Liqin, 2005, Relationship Between Tourism Development and Vegetated Landscapes in Luya Mountain Nature Reserve, Shanxi, China. Environmental Management, 36 (3): 374–381.
• Huang Jinhuo and Wu Bihu, 2005. The spatial structure of regional tourism system: It’s model and optimization, a case study of Xi’an. Progress in Geography, 24(1): 116-126.
• Ma Xiaolong and Wu Bihu, 2005. Cooperation of protection, renovation of historic streets and sustainable development of tourism: a case study of Dashilan area in Beijing. Urban Conservation and Renewal, 29(9): 49-54.
• Wu Bihu, 2005. Operational Model of Hallmark Events. China MICE Journal,(3):48-51.
• Wu Bihu, Guo Yujie, Song Zhiqing and Deng Lihua, 2005, Fourteen Years’ Tourism Research in China: Literature Review on Papers Published in the Journal of Tourism Tribune. In Editorial Department of Tourism Tribune (ed.), Chinese Tourism Research Annual 2005, Social Science Academic Press (China). 10-22.
• Wu Bihu, Ma Xiaolong and Deng Bing, 2005. Tourism Criminal Crisis Management Oriented to Actualized Individual. Journal of Guilin Institute of Tourism, 16(1): 54-58.
• Wu Bihu, Su Ping and Ma Xiaolong, 2005, A research on spatial structure of nature-based tourism attractions around metropolitan areas in China. In Zheng Jianxiong, Guohuan Cheng, and Chen Tain (eds.). Leisure Agriculture and Rural Tourism Development, China University of Mining and Technology Press. 213-220.
• Wu Bihu, Wu Dongqing and Dang Ning. 2005. Tourism Planning (written by Clare Gunn and Turgut Var, translated from English into Chinese). Dalian: Dongbei University of Finance and Economics Press.
• Yu Qing, Wu Bihu, Lian Hua, Tong Bisha, and Yin Ping, 2005, Exploitation and management study on China festival and special event. Human Geography, 20(6): 56-59.
• Cai Liping, Wu Bihu and Bai Xiucheng.2004. Destination Image and Loyalty. Tourism Review International, 7(3/4): 153-162.
• Deng Bing, Wu Bihu and Cai Liping, 2004, A review on tourism crisis management studies at home and abroad, Tourism Science, 18 (1): 1-8 & 57.
• Deng Bing, Wu Bing, Gao Xiangping and Li Xuanyi, 2004, A study on Environment interpretation programs in North America. Comparative Research on Education. (12): 67~70.
• Deng Bing, Yu Xi and Wu Bihu, 2004, Tourism industry cluster and its determinants. Journal of Guilin Institute of Tourism, 15(6): 53-57.
• Ji Yan, Wu Bihu and Yang Xiaolan, 2004, National and Regional Tourism Planning: Methodologies and Case Studies. (written by WTO, translated from English into Chinese). Beijing: Publishing House of Electronics Industry.
• Li Yanqin and Wu Bihu, 2004, A study on the mechanism and creating models of tourism advertising theme, Tourism Tribune, 19(1): 82-86.
• Ma Xiaolong and Wu Bihu, 2004, Spatial Structure of Tourist Flow in Xi’an Tourism Area. Geography and Geo-Information Science, 20 (5): 95-97.
• Ma Xiaolong, Wu Bihu and Jia Yuanyuan, 2004. Integrated tourism product development in Xi’an City. Territorial Research and Development, 23(5): 77-80.
• Su Ping, Dang Ning and Wu Bihu, 2004, Attraction categories and spatial characteristics in recreational belt around metropolis: Beijing case study. Geographical Research, 23 (3): 403-410.
• Tang Ziying and Wu Bihu et al. 2004. Tourism and Recreation Handbook of Planning and Design (written by Manuel Body-Bovy and Fred Lawson, translated from English into Chinese). Beijing: China Architecture and Building Press.
• Wu Bihu and Qi Lina, 2004, Scientific outlook and tourism development, Science, Technology and Enterprise, (5): 51-53.
• Wu Bihu, Dang Ning and Wu Dongqing, 2004. Study on the Improvement of Tourist Sites in Traditional Commercial Street Blocks: With Tunxi Ancient Street in Anhui as an Example, Planner, 20(11): 17-20.
• Wu Bihu, Dang Ning, 2004. A Study on Demand of Skiing Resorts in China. Areal Research and Development, 23(6): 78-82.
• Wu Bihu, Huang Zhuowei and Ma Xiaomeng, 2004, Spatial Structure of Rural Tourism Attractions in Suburban Areas of China. Geographic Science，24(6): 757-763.
• Yang Xiaolan, Wu Bihu, Liu Gennian and Zhang Wei. 2004, Progress on tourism geomorphology research in China and its disciplinary structure, Geography and Geo-Information Science, 20 (2): 100-104.
• Yin Baihui and Wu Bihu. 2004, Regional cooperation for tourism development in the Yangtze Delta and Beijing Area. Tourism Tribune, 19(6): 33-37.
• Yu Qing, Wu Bihu, Yin Ping et al. 2004. Urban festival and event development in China, Geographical Research. 23 (6) : 845~855.
• Zhu Hong, Dang Ning, Wu Dong Qing and Wu Bihu, 2004. Hospitality and Travel Marketing. (3rd ed., written by Alastair Morrison, translated from English into Chinese). Beijing: Publishing House of Electronics Industry.
• Wu Bihu and Tang Ziying, 2003, A study on spatial structure of national AAAA grade tourism attraction in China, Human Geography, 18(1): 1-5 & 28. reprinted by Tourism Management (Chinese Journal), (4): 42-47.
• Wu Bihu and Yu Qing, 2003, Environmental, socio-cultural, and economic impact of tourism development in western China. Journal of Guilin Institute of Tourism, 14(1): 7-8.
• Wu Bihu and Zhang Wei, 2003, Review on the master plan of tourism development for Shandong Province, China, Human Geography, 18(4), 26-31.
• Wu Bihu, Dong Lina and Tang Ziying, 2003, A study on categories and attributes of public urban recreation spaces. Chinese Landscape Architecture, (5): 48-50.
• Wu Bihu, Feng Xuegang and Li Mimi, 2003, A review on the theory of standard system for China Best Tourist Cities and its implementation, Tourism Tribune, 18(6): 40-44.
• Wu Bihu, Gao Xiangping and Deng Bing, 2003, Progress in environmental interpretation: a literature review, Progress in Geography, 22(3): 326-334.
• Yu Qing, Wu Bihu and Zhang Wei, 2003, A review on China's tourism development and management in recent years, Human Geography, 18(5): 80-83 & 93. reprinted by Tourism Management (Chinese Journal), 2004(1): 23-26.
• Dai Guangquan, Wu Bihu, 2002, TPC and DLC theory and their application in redevelopment of tourism product: Kunming city case. Geographic Science，22(1): 123-128.
• Tang Haiping and Wu Bihu, 2002, Forest ecotourism development in Yichun city, Heilongjiang Province. Resource Science，24(5): 81-87.
• Wu Bihu, Jia Jia, 2002, Tourism and recreation development along urban waterfronts: Wuhan city case. Geography and Territorial Research,18(2): 99-102.
• Wu Bihu, Li Mimi and Huang Guoping, 2002, A study on relationship between tourism demand and world heritage protection in China. Geographic Research，21(5): 617-626.
• Wu,B., Tang Ziying and Cai Liping, 2002, Tourism studies at universities in the United States (B): Curriculum structure of tourism related majors. Tourism Tribune，17(5): 76-79.
• Zhang Wei, Wu Bihu, 2002, Stakeholder Theory and its applications in regional tourism planning: Leshan city case. Tourism Tribune，17(4): 63-68.
• Su Ping, Wu Bihu, and Zhu Hong, 2001, Planning theories and methods for entrance spaces of tourism attractions. Human Geography，16(5): 58-61.
• Wei Xia, Wu Bihu, 2001, Tourism supply and demand in the peak season: case of 1999 National Day. Tourism Management (Chinese Journal)，(2): 17-21.
• Wu Bihu, 2001, Life path and disciplinery tree of professor Chen Chuankang. Acta Geographic Sinica，56(5): 622-630.
• Wu Bihu, 2001. An analytic framework of RMP for regional tourism development: Case study of Luoyang City. Geographical Research, 20(1): 103-110.
• Wu Bihu, 2001. A Critical Review on Master Plan of Tourism Development of Sichuan Province. Urban Planning, (4):21-25.
• Wu Bihu, 2001. Regional Tourism Planning Principles. Beijing: China Travel and Tourism Press.
• Wu Bihu, Cai Liping, 2001, Tourism studies at universities of the United States (A): Tourism studies penetrating to top ten universities. Tourism Tribune，16(4): 73-77.
• Wu Bihu, Li Mimi, 2001, Visual evaluation of tourism landscape for Xiaoxinganling Scenery Drive. Acta Geographic Sinica, 56(2): 214-222.
• Wu Bihu, Song Zhiqing and Deng Lihua, 2001. A Summary of China’s Tourism Research Work in the Past Fourteen Years: Academic Trends as Reflected in “Tourism Tribune”. Tourism Tribune, 16(1): 17-21.
• Wu Bihu, Song Zhiqing, 2001, A framework to analyze regional tourism image. Economic Geography，21(4): 496-499，512.
• Wu Bihu, Song Zhiqing, 2001, Tourism Image of Hubei Province: New Center of the Country. Tourism Management (Chinese Journal)，(2): 59-62.
• Wu Bihu, Wang Xiao and Li Mimi, 2001, A perceptive studies on safty evaluation to destinations in China. Journal of Guilin Institute of Tourism，12(3): 62-68.
• Wu Bihu，2001, A study on Recreational Belt Around Metropolis (ReBAM): Shanghai case. Geographic Science，21(4): 354-359.
• Yu Qing and Wu Bihu, 2001, Eco Museum: A sustainable tourism for ethnical culture development. Human Geography，16(6): 40-43.
• Guo Laixi, Wu Bihu, Liu Feng and Fan Yezheng, 2000. China’s Tourism Resource Classification System and Its Evaluation. Acta Geographic Sinica, 55 (3): 294-301.
• Su Ping and Wu Bihu, 2000. Introduction of the Research for Urban Tourism Planning Overseas. Urban Planning Overseas, (3): 10-12.
• Wei Xia and Wu Bihu, 2000. A Study on the Supply-Demand Relationship of Domestic Tourist Market in Peak Period. Human Geography, 15(6): 29-33.
• Wu Bihu and Song Zhiqing, 2000. A Preliminary Study on Tourism Image of Hubei Province. Human Geography, 15(5): 1-4.
• Wu Bihu and Yu Qing, 2000. A Summarized Account of China’s Researches on the Development of Tourism of Ethnic Cultures. Ethno-National Studies, (4): 85-94.
• Wu Bihu et al, 2000. Master Plan of Tourism Development and Management of Beijing Municipality. Beijing: China Tourism and Travel Press.
• Wu Bihu, 2000. A Research on Tourism Planning of Capital Beijing City. Journal of Beijing United University, 12 (2): 34-39.
• Wu Bihu, 2000. A RMP Analysis on Regional Tourism Development. In Sun Wengchang (ed.), Regional Tourism Development and Sustainable Development of Laoshan Scenic Region. Geologic Press. 50-60.
• Wu Bihu, 2000. Local Tourism Development and Management, Beijing: Science Press.
• Wu Bihu, 2000. The Status of China Tourist Areas (Spots). The Yearbook of China Tourism 2000. China Tourism and Travel Press. 69-73.
• Wu Bihu, Feng Ruomei, and Zhang Li, 2000. A Research on 1990’s Progress of Tourism Geography in China. Economic Geography, 20 (3): 91-95, 128.
• Wu Bihu, Feng Ruomei, Cai Liping and Morrison, A.M. 2000. Tourism Graduate Education and Research in China: Contributions of Geography. Journal of Hospitality & Tourism Education, 12 (2): 6-10.
• Wu Bihu, Feng Ruomei, Cai Liping and Morrison, A.M. 2000. Tourism Graduate Education and Research in China: Contributions of Geography. In Connie C.B. Mok and Agnes L. DeFranco (ed.) Advances in Hospitality and Tourism Research, Volume V: Proceedings of Fifth Annual Graduate Education and Graduate Students Research Confrence in Hospitality & Tourism, 57-67.
• Wu Bihu, Zhu Hong, and Xu Xiaohuan, 2000. Trends in China’s domestic tourism development at the turn of the century. International Journal of Contemporary Hospitality Management. 12(5): 296-299.
• Yang Xinjun, Niu Dong and Wu Bihu, 2000. Spatial Model of Travel Behavior and its Evaluation. Economic Geography, 20(4): 105-108, 117.
• Bao Jigang, Wu Bihu, and Lu Lin. 1999. Twenty Years of Tourism Geography in China. In Wu Chuanjun, Liu Changming and Wu Lvping (eds.) Geography of China at the Turning Point of New Century. Beijing: People’s Education Publishing House. 393-420.
• Wang Zheng and Wu Bihu, (eds.) 1999. Towards County Sustainable Development: 21 Agenda and Action Plan for Luliang County. Beijing: Science Press.
• Wu Bihu, 1999. A Time Geographical Study on Professor Chen Chuankang’s Academic Life Path. In Wang Enyong et al (eds.), Memorial Collection for Professor Chen Chuankang. Beijing: World Book Publishing Company. 141-142.
• Wu Bihu, 1999. The 1231 Program Framework for Regional (Provincial or Municipal) Tourism Planning. Beijing: CNTA Tourism Research, (10): 19-22.
• Wu Bihu, Huang Tao and Yue Shengyang. 1999. A Study on Urban Locality and Tourism Image Design: Case Study of Beijing. Journal of East China Normal University, Special Issue of Urban Tourism. 84-87.
• Wu Bihu, Jin Hua, and Zhang Li. 1999. A Research on Tourism Interpretation: Case Study of Beijing. Human Geography, 14 (2): 27-29, 64.
• Wu Bihu, Jin Hua. and Zhang Li, 1999. Planning and Management of Tourism Interpretation System. Tourism Tribune, 14 (1): 44-46.
• Wu Bihu, Xu Bin, Qiu Fudong. et al 1999. A Systematic Research on Domestic Tourism Market of China. Shanghai: East China Normal University Press.
• Wu Bihu and Chai Yanwei (eds.), 1998. Regional Tourism Development and Management. Beijing: Oceanic Press.
• Wu Bihu and Sun Xiaohong. 1998. A Study on Tourism Development Strategy of Shanghai Suburban Area. In Wu Bihu and Chai Yanwei (eds.), Regional Tourism Development and Management. Beijing: Oceanic Press. 74-78.
• Wu Bihu, 1998. Comments on Tourism Development and Planning Along Taihu Lake Shore. In Jiangsu Provincial Tourism Administration (ed.), Collection of Symposium of Taihu Lake Shore Tourism Development and Planning. 36-38; 142-143.
• Wu Bihu, 1998. Life Path of Xu Xiake and Background of Regional Diversity of Landscape. Journal of Peking University (Social Science Edition), (3): 151-156. Reprinted by Chinese Geography, (8): 123-128.
• Wu Bihu, 1998. Tourism System: An Explanation to Tourism Activities and Tourism Studies. Tourism Tribune, 13 (1): 21-25. Reprinted by Tourism Economics, (3): 12-16.
• Wu Bihu, and Liu Xiaojuan. 1998. Cultural Landscape of China. Shanghai: Shanghai People’s Publishing House.
• Wu Bihu, Feng Ruomei, and Zhang Li, 1998. Progress of Tourism Geography in Mainland China in 1990’s. Proceedings of International Symposium of Geography China and the World in the 21 Century, Honkong Chinese University. 23.
• Wu Bihu, Hu Xiaofen and Zhang Li. 1998. A Structural Study on Tourism Education System of China. Journal of Guilin Institute of Tourism, (3): 65-71.
• Yang Kaizhong and Wu Bihu, 1998. Issues about Studies on Regional Tourism. In Wu Bihu and Chai Yanwei (eds.), Regional Tourism Development and Management. Beijing: Oceanic Press. 2-5.
• Huang Anmin and Wu Bihu, 1997. A Study on Urban Recreationists’ Movement Behavior in Changchun City. Economic Geography, 17 (special issue): 119-127.
• Long Shengping, Wu Bihu and Shan Zhenglin et al., 1997. Investment Analysis for Real Estate (written by Gaylon E. Greer and Michael D. Farrell, translated from English into Chinese). Shanghai People’s Publishing House.
• Wu Bihu, 1997. Comments on Historical Geographic Studies on Tourist Areas. Xijin Tribune, special issue on Tourism Geography Studies, 63-67.
• Wu Bihu, 1997. Sustainable Culture and Cultural Diversity Protection. Economic Geography, Special issue of Collection of the Sixth Symposium of Chinese Young Geographers. Changsha, China. November of 1997.
• Wu Bihu, Ding Jihua, Lou Jiajun et al, 1997. Popular Hotel Management. Beijing: Zhongxin Publishing House.
• Wu Bihu, Fang Fang, Yin Wendi and Liu Bo.1997. A Research on Near-Distance Emissiveness and Destination Choice and Evaluation of Shanghainese. Human Geography, (1): 17-23.
• Wu Bihu, Peng Jialiang, Wang Zheng and Liu Jiaming. 1997. A Study on Geographical Background of Urban Disasters of China. Journal of Disaster Studies, 12 (1): 28-33.
• Wu Bihu, Tang Junya, Huang Anmin, Zhao Rong, Qiu Fudong and Fang Fang. 1997. A Research on Destination Choice Behavior of Urban Residents of China. Acta Geographic Sinica, 52 (2): 97-103.
• Zhang Li and Wu Bihu 1997. Tourism Product Choice and Transmit in Amusement Park Area. Geography and Territory Research, 13 (4): 56-59.
• Wang Zheng, Lu Fengjun, Zhou Shangyi, Wu Bihu, et al., 1996. Selection of 21 Agenda of Luliang County. Scientific Impact on Society, (3): 29-51.
• Wu Bihu and Wang Junyun. 1996. Development Action of City System Planning for Luliang County. Scientific Impact on Society, (3): 19-28.
• Wu Bihu, 1996. A Research on Urban Recreationists’ Traveling Behaviors in Shanghai. The Journal of Chinese Geography, 6 (1): 26-35.
• Wu Bihu, 1996. A Systematic Study on Regional Geography of North Jiangsu Province in Historical Perspective. Shanghai: East China Normal University Publishing House.
• Wu Bihu, 1996. Formation and Regionalization of Chinese Cultural Districts. Academic Monthly, (3): 10-15.
• Wu Bihu, 1996. Significance, Content, and Methods of Research Models to Tourist Region Management. In Regional Tourism Committee of China Tourism Association (ed.), Theories and Practices of Regional Tourism Development. Nanjing: Jiangsu People’s Publishing House. 53-55.
• Wu Bihu, 1996. Tourist Ecology and Sustainable Development of Tourist Destination. Journal of Ecology, 15 (2): 37-43, 54.
• Wu Bihu, Fang Fang and Yin Wendi.1996. Emissiveness and Destination Choice Behavior of Shanghainese in Their Weekend Recreation. Chinese Geographical Science, 6 (3): 259-271.
• Wu Bihu, Huang Anmin and Kong Qiang. 1996. Urban Recreationists’ Traveling Behavior of Changchun City. Tourism Tribune, (2): 26-29.
• Wu Bihu, Liu Xiaoling and Zhao Rong. 1996. A Democratic Research on Domestic Tourist of China. China Population Science, (4): 40-45.
• Xu Shiyuan, Wang Zheng, Wu Bihu, and Ding Jinhong. 1996. A PRED Coordination in the Heavily Developed Yangtze Delta Area. Management World, (3): 202-208.
• Huang Yangsong and Wu Bihu, 1995. A Preliminary Research on Classification of National Parks in Mountain Areas of China. Landscape Science, (2): 14-18.
• Wu Bihu and Liu Xiaojuan. 1995. Cultural Sedimentation in China’s Mountainous Tourist Regions: A Question about Cultural Geomorphology. In Geomorphological and Quarternary Committee of National Geographical Society of China (ed.), Geomorphology, Environment, and Development. Beijing: China Environmental Press. 260-263.
• Wu Bihu, 1995. A Research on Buddhist Landscape in Jiuhua Mountain. Landscape Science, (2): 34-37.
• Wu Bihu, 1995. Constructing and Planning of Tourism System in Pudong New District. Newsletter of Shanghai Tourism Association, (1): 37-40.
• Wu Bihu, 1995. Tourism System Planning in Pudong New District and its Impact to Urban Resources and Environment. Coastal Tide Journal, (6): 54-57.
• Wu Bihu, 1995. Urban Tourism Development and Progress Toward An International Tourism City in Shanghai. Tourism Times, December 16, 1995, (13).
• Wu Bihu, Hu Ping, Li Hua, and Feng Yue. 1995. Tourism Project Planning and Organization in Pudong New District for 21st Century. In Shanghai Domestic Travel Agent Association (ed.), Collection of Domestic Tourism Industry towards 21st Century. Shanghai: Baijia Publishing House. 58-72.
• Wang Zheng, Wu Bihu et al (eds.), 1994. Progress in Geo-Surface Science. Beijing: Topographical Press.
• Wu Bihu, 1994. A Study on Urban Recreationists’ Traveling Behavior of Shanghainese. Acta Geographic Sinica, 49 (2): 117-127.
• Wu Bihu, 1994. On Historical Geographical Studies on Tourist Region. Journal of East China Normal University (social science issue), (5): 73-75.
• Huang Yangsong and Wu Bihu, 1993. Famous Springs in China. Shanghai: Wenhui Publishing House.
• Wang Zheng, Wu Bihu, Ding Jinhong, Sun Yingshe and Zhou Qingbo. 1993. An Introduction to Geographical Science. Beijing: Higher Education Publishing House.
• Wu Bihu, 1993. A Historical Geography of Chuxiong Yi Nationality Autonomous Prefecture. In Editorial Board of Chronicle of Chuxiong Yi Autonomous Prefecture (ed.), Chronicle of Chuxiong Yi Nationality Autonomous Prefecture, Volume I. Beijing: People’s Publishing House. 99-214.
• Wu Bihu, 1993. A Study on Tourist Perceptional Evaluation on Geomorphological Landscapes of China. In Song Linhua and Ding Huaiyuan. (eds.) Karst Landscape and Cavern Tourism. Beijing: China Environmental Science Press. 142-147.
• Wu Bihu, 1993. Tourism Geography. In Xie Xide (ed.) New Disciplinary in Modern Society. Chongqing: Chongqing Publishing House. 179-180.
• Wang Zheng and Wu Bihu, 1992. PRED Problems and Geographical Project. China Population, Resources and Environment, 2 (2): 45-47.
• Wu Bihu, 1992. Recreation Geography (written by Stephen L.J. Smith, translated from English into Chinese). Beijing: Higher Education Publishing House.
• Wu Bihu, 1992. Review of Progress in Tourism Geography in Russia and East Europe. In Pang Guiquan (ed.) Tourism Development and Tourism Geography. Beijing: Tourism Education Publishing House. 127-133.
• Zhang Jianmin and Wu Bihu, 1992. Impacct of Historical Migration on the Formation of Local Dialect Landscapes in North Jiangsu Province. In Department of Chinese Language and Literature at Xuzhou Teacher’s College (ed.) Collection of Chinese Language Studies (Volume I). Beijing: Yuwen Publishing House. 147-160.
• Wang Zheng and Wu Bihu, 1991. Does Geographical Axiom Exist? Discuss with Chu Yifang. Acta Geographic Sinica. 46 (1): 103-106.
• Wang Zheng and Wu Bihu, 1991. Historical Perspective in Geographical Analysis. Youth Geographer, 4 (2): 67-69.
• Wang Zheng, Ding Jinhong, Zhang Keqi, Shen Jianfa and Wu Bihu, 1991. Modern Geography: Objectives, Contents, Structure and Basic Methods. Geographical Research, 10 (3): 68-77.
• Qian Jinxi, Ning Yuemin, Wu Bihu and Sun Jie. 1990. Evaluation of Tourism Resources and Tourism Industry Planning for South Anhui Province. In Sun Zhongming, (ed.), Collection of Tourism Development Research. Beijing: Tourism Education Publishing House. 134-168.
• Sun Dawen and Wu Bihu, 1990. A preliminary Research on Tourism regionalization of China. Journal of East China Normal University (special Issue on Geography ). 207-217.
• Wang Zheng and Wu Bihu (eds.), 1990. Progress in Theoretical geography. Ji’nan: Shandong Map Publishing House.

• Wu Bihu, County Level Tourism Industry Development and Sandu Shui Nationality Cultural Destination Building, A lecturing to Sandu County Government, 31 August, 2008, Sandu County, Guizhou Province, China.
• Wu Bihu, Major Thoughts in the Book Tourism Studies by Speeches, A lecturing at Department of Tourism Management, East China Normal University at Minhang Campus, 25 February, 2008, Shanghai, China.
• Wu Bihu, Measuring Cities as Best Tourism Destination: A Framework from China. A presentation to Sino-WTO-CED Cooperation Meeting as Chinese Expert for BTC project of CNTA and UNWTO, April 8, 2008, World Center of Excellence for Destinations, Montreal, Canada.
• Wu Bihu, Rural Leisure Park and Beach Tourism Destination for Qingdao City and Northeast Asia Countries: Positioning Analysis for Jiaonan County Tourism Development, A lecturing at Jiaonan County Government, 20 October, 2008, Qingdao, Shandong Province, China.
• Wu Bihu, Tourism Public Administration and Destination Marketing, A lecturing at School of Tourism Management, Shanghai Normal University, 26 February, 2008, Shanghai, China. Wu Bihu, Tourism Public Administration, Confucius, and Destination Marketing for Shandong Province. A lecturing at School of Resource and Planning, 5 March, 2008, Qufu Teacher’s University, Shandong, China.
• Wu Bihu, Transforming Urban Heritage into City Tourism Attraction: A Limited Creative Space? A keynote speech at the 5th New Year International Forum on Cultural Industry of China, 6 January, 2008, Peking University, Beijing, China.
• Wubihu, Building Jiangsu Province as an International Destination, A keynote speech at Jiangsu Tourism Development Forum, 5 November, 2008, Nanjing, Jiangsu Province, China.
• Deng Bing and Wu Bihu, Tourism Development in CPA Affected by Interference Opportunities: Case of Jisha Village, Shangri-la County, Yunnan Province, China. A presentation to 5th Bi-Annual Symposium of Consumer Psychology of Tourism, Hospitality and Leisure, 5 June, 2007. Charleston, South Carolina, USA.
• Wu Bihu and Li Xia, Tai’an: From where Confucius Viewing the Horizons. A presentation at the Symposium on Tourism Image and Marketing Strategies for Tai’an City, 16 June, 2007, Shandong, China.
• Wu Bihu and Yan Lin, Cultural Tourism Development in China: Status and Trend. A keynote speech to Spain-China Symposium on Cultural Tourism Strategies. 4 December, 2007, Instituto Cervantes de Pekín, Beijing, China.
• Wu Bihu, 2007, China’s International Tourism Product and Multi-destination Brand Strategy. A presentation to Tourism Future and Development: China Forum 2007. 31 October, 2007, in Kunming, Yunnan Province, China.
• Wu Bihu, A Road of Tourism Development for Chengdu City after Awarded as a Best Tourism City of China: A Strategic Perspective under an International View, A lecturing to Chengdu Government on 25 May, 2007, Chengdu, Sichuan, China.
• Wu Bihu, Basic of Tourism Planning and Case Studies, a lecturing to Executive Workshop for Leaders of Construction Bureau of Yunnan Province, 14 august, 2007, organized and hosted by Peking University, Beijing, China.
• Wu Bihu, Branding China as a Multi-destination Country. A presentation at the 2nd International Conference on Destination Branding and Marketing: New Advances and Challenges for Practice. 17-19 December, 2007. Institute for Tourism Studies, Macao SAR, China.
• Wu Bihu, Building a Discipline as Tourism Public Administration, a lecturing to Beijing Jiaotong University, 26 September, 2007, Beijing, China
• Wu Bihu, China’s International Tourism Product and Multi-destination Brand Strategy. A keynote speech to Tourism Future & Development: China Forum 2007. Sponsored by China National Tourism Administration and Yunnan Provincial Government, October 31, 2007.Kunming, China.
• Wu Bihu, Crossing the Himalayas: China-India Tourism Collaborations. A presentation to International Conference on Cutting Edge Research in Tourism, 17 March, 2007, Shimla, India.
• Wu Bihu, Development, Marketing and Management for City Tourism, A lecturing at Seminar on Building a Saving Human Habitat and City, 15 September, 2007, Peking University, Beijing, China.
• Wu Bihu, FAQ and Solutions to Local Tourism Development, a lecturing to Lishi District Government, Lvliang City, on 12 August, 2007, Shanxi Province, China.
• Wu Bihu, Modern Strategies for Local Tourism Development, with Discussions on Positioning, Transforming and Upgrading of Tourism Industry in Laoshan District, Qingdao City, 10 October, 2007, Shandong Province, China.
• Wu Bihu, Mountain Tourism in Mount Qinling and Tourism Development for Shangluo City, a lecturing to Shangluo City Government, 10 December, 2007, Shaanxi, China.
• Wu Bihu, Positioning and Strategies for Xianyang City as an International Heritage Tourism Destination, a keynote speech to Tourism Development Forum for Xianyang City, 28 August, 2007, Xianyang City, Shaanxi, China.
• Wu Bihu, Principles and Expertise of Tourism Planning, a lecturing to Executive Public Management Workshop for Meishan City of Sichuan Province, 5 September, 2007, organized and hosted by Tsinghua University, Beijing, China.
• Wu Bihu, Selling China as a Multi-destination Country: A Strategic Branding Plan, a keynote speech at the third Beijing Forum on Tourism Studies, 3 November, 2007, Beijing Jiaotong University, Beijing, China.
• Wu Bihu, Sino-Japanese Tourism Exchange: From One-way to Two-way Communications, a keynote speech to the Bilateral Tourism Exchange Forum in Commemoration of the 35th Anniversary of Normalization of Diplomatic Relations, 8 December, 2007, People’s Hall, Beijing, China.
• Wu Bihu, Tourism Industry Development in Guilin City and Tourism Education Development in Guilin Institute of Tourism, A lecturing at Guilin Institute of Tourism, 2 July, 2007, Guilin, Guangxi, China.
• Wu Bihu, Tourism Planning in China: Sino-African Cooperation Perspective and Prospect. A presentation to Conference on Tourism Development and Investment in Sudan. Ministry of Tourism and wildlife, 6-11 February, 2007. Khartoum, Sudan.
• Wu Bihu, Tourism Planning in China: Sino-Arab Cooperation Perspective and Prospect, A presentation to Conference on Yemen Tourism Development Strategies. 14 February, 2007. Ministry of Tourism, Sana'a, Yemen.
• Wu Bihu, Tourism Public Administration: A Chinese Styled Tourism Studies Framework. A lecturing to School of Tourism Management, Qingdao University, 10 October, 2007, Qingdao, Shandong, China.
• Wu Bihu, Understanding the Best Tourism City Standard and Measurement of City Tourism Quality, a lecturing at East China Normal University, Shanghai, China. 29 March, 2007.
• Wu Bihu, Understanding the Master Planning for Tourism Development of Xi’an City, a lecturing to Xi’an City Government, 19 September, 2007, Xi’an, Shaanxi, China.
• Wu Bihu, Sports Tourism Development in China: a Strategic and Policy Perspective, a keynote speech to China Sport Tourism Forum, sponsored by National Olympic Committee of China and Shanghai Municipal Government, 10 August, 2007, Shanghai Exhibition Center, China.
• Wu Bihu and Dang Ning，China in 2020 as the Largest Destination Country: Opportunities and Challenges. A keynote speech to the 2006 China Forum of Xu Xiake International Travel Festival, Sponsored by China National Tourism Administration and Jiangsu Provincial Government, 19 may, 2006, Wuxi, China.
• Wu Bihu and Qi Lina, Best Tourism City Standard and Its Influence on City Tourism Development, a presentation to the 11th National Conference on Regional Tourism Development, Qipan Mountain, Shenyang, 23-25 September, 2006, Liaoning, China.
• Wu Bihu and Wang Yan, Ocean Tourism Development in China: A Product Perspective. A keynote speech to Ocean Tourism Forum, Wenzhou City, 30 April, 2006, Zhejiang, China.
• Wu Bihu and Yu Xi, Tourism Development in Central China: An Attraction Analysis. A keynote speech to 2006 China Forum on Central China Tourism Development, sponsored by China National Tourism Administration and Henan Provincial Government, 17 March, 2006, Zhengzhou, China.
• Wu Bihu and Zhang Xinmei, Theme Blocks in a City: A Preliminary Multi-Discipline Analysis. A presentation to International Conference on Urban Tourism, sponsored by China National Tourism Administration and World Tourism Organization, 17-18 November, 2006, Shanghai Normal University, Shanghai, China.
• Wu Bihu, Attractions, Products, and Destination Marketing for Red Tourism Regions. A lecturing to the 2nd Training Programs for Management Personnel of China Red Tourism Attractions, sponsored by China National Tourism Administration, 17 May, 2006, Nanchang, Jiangxi, China.
• Wu Bihu, Defining a Right Way for Local Tourism Development, a lecturing to Local Tourism Economics Workshop, sponsored by Junan County Government, 13 July, 2006, Shandong, China.
• Wu Bihu, Demand, Product and Destination Marketing for Red Tourism, A keynote speech to 2006 China Forum on Red Tourism Development and Marketing, 19 October, 2006, Yan’an, Shaanxi, China.
• Wu Bihu, Heritage Tourism: Policy, Regulation, and Market, A keynote speech to the third New Year International Forum on Cultural Industry of China, sponsored by Peking University, 8 January, 2006, Beijing, China.
• Wu Bihu, International Marketing for Tourism Destination. A lecturing to Executive Leaders and Directors Training Program of Sichuan Province, organized and hosted by Tsinghua University, 3 April, 2006, Beijing, China.
• Wu Bihu, International Tourism City vs. China’s Best Tourism City. A keynote speech to the International Symposium on Globalization and International Tourism City, October 25-27, 2006, Shenzhen, China.
• Wu Bihu, International Tourism Destination and City Branding, A keynote speech to the second 2nd China Fortune Forum on Three Gorges Tourism at Yichang, 28 September, 2006. Hubei, China.
• Wu Bihu, Regional and City Entertainment Industry Development: Demand, Structure, and Policies. A lecturing to Workshop of Cultural Industry Seminar for Yunnan Leaders, 23 August, 2006, Peking University.
• Wu Bihu, Scientific Development Outlook and Tourism Sustainable Development in Beijing City, a lecturing to Beijing Local Tourism Administration Directors Training Program, sponsored by China National Tourism Administration and Beijing Tourism Administration.15 March, 2006, Beijing, China.
• Wu Bihu, Tourism Development and Destination Marketing under a Scientific Development Outlook. A lecturing to the 12th Training Program for Western China Tourism Administration Directors, organized by China National Tourism Administration and China Tourism Management Institute, 31 May, 2006. Tianjin, China.
• Wu Bihu, Tourism Planning, Programming, and Investment, a lecturing to Local Leaders and Tourism Administration Directors Training Course, sponsored by Shaanxi Provincial Tourism Administration, 16 November, 2006. North West China University.
• Wu Bihu, Visions, Strategies, and Actions for Local Tourism Development. A lecturing to Etuoke Qianqi County, 14 February, 2006, Inner Mongolia, China.
• Wu Bihu & Zhong Lina, Wetland-based Tourism Development and Management in China. Research Roundtable on Wetland Conservation, Nature-Based Tourism, and Rural Economic Development, at Conference of China-U.S. Relations: Trade, Diplomacy, and Research. November 16-17, 2005, Peking University, Beijing, China.
• Wu Bihu and Cai Liping, Branding Ancient Destinations through Master Tourism Planning: Cases of Four Cities. Workshop at The 24th Annual Conference of International Society of Travel and Tourism Educators, ISTTE. 20-22, October, 2005, Chicago, IL, USA.
• Wu Bihu and Dang Ning, Tourism Redevelopment: A 4 Res Model in Hangzhou, China. A presentation to the 11th APTA Annual Conference: New Tourism for Asia-Pacific. July 7-10, 2005 in Goyang, Korea.
• Wu Bihu and Dang Ning，Theory and Practice of ReBAM. A keynote speech to Global Chinese Geographers Conference: Geographical Perspectives on Leisure, Recreation, and Tourism.16 August, 2005. Peking University, Beijing, China.
• Wu Bihu and Huang Xiaohui，Theme Blocks and City Tourism, A keynote speech at China Tourism Trends Seminar in Shanghai, sponsored by East China Normal University and Peking University, 12 December, 2005, East China Normal University, Shanghai, China.
• Wu Bihu and Li Tingting, Heritage Tourism Development and Management in China. A keynote speech to the 2nd Tourism Outlook Conference: Tourism Edge and Beyond, sponsored by Ministry of Tourism Malaysia and Universiti Teknologi MARA, UiTA. 4-6, December 2005, Shah Alam, Selangor, MALAYSIA.
• Wu Bihu and Ma Xiaolong, Protection, Renovation and Sustainable Tourism Development in a Historic Street: Case Study of Dashilan Historical District in Beijing, China. A presentation to International Symposium on Sustainable Tourism Development, January 22, 2005 in Toyo University, Japan.
• Wu Bihu and Wu Dongqing, Tourism Oriented Urban Renewal in China: A Case Study on Dashilan Historical Areas (DHA) in Beijing. A presentation to the IGU Commission on Monitoring Cities of Tomorrow, Annual Conference 2005. July 20-24, 2005 in Tokyo, Japan.
• Wu Bihu and Xie Zhihua, Tourism-Oriented Rural Landscape, A keynote speech to the fifth Beijing Forum on Tourism Studies, sponsored by Tsinghua University, Peking University et al., 24 December, 2005, Tsinghua University, Beijing, China.
• Wu Bihu and Xing Juejue, BEST (Beijing, Seoul, Tokyo) Spatial Structure of Northeast Asia Tourism Driven by Nodal Cities. A presentation to International Forum of North East Asia Tourism, March 30 – April 1, 2005 in Daegu, Korea.
• Wu Bihu and Xing Juejue, 3P-3I MODEL: An Application to Tourism City Marketing Plan in Hangzhou. A presentation to the International Conference on Destination Branding and Marketing for Regional Tourism Development, 9 Dec. 2005, Macau. China.
• Wu Bihu and Yu Qing, Development and Management of Festivals and Events in China: A Survey and Analysis. A presentation to International Forum of Festival and Events. 15 January, 2005. in Yanqing, Beijing China.
• Wu Bihu and Yu Xi et. al., Resource-based Attractions: Situation and Trends, A keynote speech at China Tourism Trends Seminar in Guangzhou, sponsored by Guangzhou University and Peking University, 2 December, 2005, Guangzhou, China.
• Wu Bihu and Yu Xi, Themed Attractions Development in China: A Statistics and Analysis. A keynote speech to China Themed Attractions Summit 2005. June 15, 2005 in Shanghai, China
• Wu Bihu and Yuxi, Leisure Tourism Development in Mountain Resort Areas in China: An Analysis on China National Tourism Attractions. A presentation to Mountain Resort Tourism Forum. August 13-14, 2005 in Jiugongshan Mountain National Park, Hubei Province, China.
• Wu Bihu, Tourism Studies Methods: Structure and Reviewing. A keynote speech to the first Beijing Forum on Tourism Studies: Tourism Research Methodologies. Sponsored by Peking University, Tsinghua University et.al. 5 November, 2005. Peking University, Beijing, China.
• Wu Bihu, Agro-tourism in Suburban Areas: A Market and Location Analysis. A presentation to Sino-Korean Workshop on Agro-tourism Development and Management. June 17,2005 in Beijing.
• Wu Bihu, Community Involvement in the Beijing 2008 Olympic Games, a keynote speech to Public Forum on Organizing Major Events: Community Support and Involvement. 15 September, 2005. Macau.
• Wu Bihu, Red Tourism Product Development and Marketing. A keynote speech to 2005 China Top Forum of Red Tourism Development and Management, June 10-12, 2005 in Beijing, China.
• Wu Bihu, Themed Resort Development and Management in China. A presentation to City Tourism Development and Management Workshop and Training Program, Sponsored by Hangzhou Municipal Government, July 24, 2005, Hangzhou. Zhejiang Province, China.
• Wu Bihu, Tourism Research in Academic Literatures and Tourism Programs in University’s Tourism Higher Education. A presentation to Training Program for Tourism Colleges’ Teachers of Shanxi Province. July 16-17, 2005 in Taiyuan, Shanxi, China.
• Wu Bihu, Cai Liping and Dang Ning, ReBAM Model: A Theoretical & Empirical Examination, a presentation at Department of Recreation, Park and Tourism Sciences, Texas A&M University, 7 October, 2005. College Station, Texas, USA.
• Wu Bihu, Festival, Event and City Marketing, A keynote speech to 2005 Pan-Pearl River Delta Forum on City Tourism Development, 26-27 November, 2005. Guangzhou, China.
• Wu Bihu, Leisure Times and Tourism Studies: Present and Future, A lecturing to Student Association of Peking University, 22 November, 2005, Beijing, China.
• Wu Bihu, Main Streams of World Tourism Studies? Leisure Society, Western Trends, and World Future. A keynote speech to Tourism Forum in Commemoration of Centenary of Jinan University, 1 November, 2005, Department of Tourism Management, Jinan University, Guangzhou, China.
• Wu Bihu, New Realities of International Tourism Research, a presentation at Department of Hospitality and Tourism Management, Purdue University, 17 October, 2005. West Lafayette, Indiana, USA.
• Wu Bihu, Sustainable Tourism Planning in China, a presentation to Workshop on Sustainable Society Development, sponsored by International Community Research Center at Toyo University, 22 January, 2005, Toyo University, Japan.
• Wu Bihu, Tourism Planning: Models and Cases in China. a presentation at School of Hotel, Restaurant and Tourism Management, University of South Carolina, 11 October, 2005. Columbia, South Carolina, USA.
• Wu Bihu, World Wenzhou: Strategies and Recommendations for Tourism Development to Wenzhou City. A lecturing to Wenzhou City Government, 28 June, 2005. Wenzhou, Zhejiang Province, China.
• Wu Bihu, Xing Juejue and Wu Dongqing, Reserving and Reading Traditional Cityscape as Tourism Attraction. A presentation to China International Conference on Leisure and Society Progress 2005, 27 September, 2005, Jiangshan County, Zhejiang Province, China.
• Dang Ning and Wu Bihu, Study on the Tourism Spatial Structure of the New Three Gorges Region. A Presentation to the 3rd Asia-Pacific Forum for Graduate Students Research in Tourism, 22-23 September, 2004, Beijing International Studies University, Beijing, China.
• Deng Bing and Wu Bihu, Development of the Western China: Eco-emigration or Eco-tourism: A Case Study of Sanjiangyuan in Tibetan Plateau. A Presentation to the 3rd Asia-Pacific Forum for Graduate Students Research in Tourism, 22-23 September, 2004, Beijing International Studies University, Beijing, China.
• Li Mimi, Geoffrey Wall & Wu Bihu, Use Pattern and User Perception on Recreational Squares: A Case Study In Dalian, China. A Presentation to the 3rd Asia-Pacific Forum for Graduate Students Research in Tourism, 22-23 September, 2004, Beijing International Studies University, Beijing, China.
• Wu Bihu, City as Tourism Destination and Landscape Architecture, a lecturing to Department of Architecture and Historical Preservation, College of design, 27 May, 2004, Shu-Te University, Taiwan.
• Wu Bihu, Heritage Tourism and Heritage City Tourism Development in China. A lecturing at Department of Tourism Management, East China Normal University, 16 December, 2004. Shanghai, China.
• Wu Bihu, Japan-China Tourism Development and Exchange in a Transforming Era, a presentation to Seminar on Inbound Tourism of Japan, Generated from China: Nikko City Case Study, 23 October, 2004, Nikko Communication Center, Nikko, Japan.
• Wu Bihu, Local Tourism Product Development and Destination Marketing: Hunan Province Case. A presentation to Executive Tourism Economic Development Workshop, sponsored by Hunan Provincial Tourism Administration. 11 August, 2004, Changsha, China.
• Wu Bihu, Ma Xiaolong and Shen Li, An Analysis on Site Selection of Cruise Tourism Destination and Recommendations for Cruise Port City Building. A keynote speech to Ocean Tourism Forum, sponsored by Zhoushan City Government, 4 October, 2004, Zhujiajian Resort, Zhoushan, Zhejiang, China.
• Wu Bihu, Planning the City as a Tourism Destination. A lecturing to AILUN International Graduate Program in Tourism Management, sponsored by Associazione Istituzione Libera Universita Nuorese, 7 July, 2004. Sardinia, Italy.
• Wu Bihu, Progress in Higher Tourism Education in Mainland China, a lecturing to National TaiChung University, 31 May, 2004, Tai-Chung, Taiwan.
• Wu Bihu, Rome in the West, Xi’an in the East: Tang Dynasty and City Tourism in Xi’an. A lecturing to Xi’an City Government, 29 October, 2004. Xi’an, China.
• Wu Bihu, Status and Trends of Tourism Development in China. A presentation to Japanese Tourism Studies Association, sponsored by Department of Regional Development Studies, Toyo University, 22 October, 2004, Tokyo, Japan.
• Wu Bihu, Tourism Destination: Development and Marketing. A presentation to Executive City Planning Officers Special Training Workshop for Haikou City, organized and hosted by Tsinghua University, 6 September, 2004. Beijing, China.
• Wu Bihu, Tourism Development and Planning in China: Investment Opportunities for Japanese Businesses. A lecturing to College of Tourism at Rikkyo University, 20 October, 2004, Tokyo, Japan.
• Wu Bihu, Tourism Planning in Mainland China, a lecturing to National Hualien University of Education, 2 June, 2004, Hualien, Taiwan.
• Wu Bihu, Xing Juejue & Li Yejin, Disciplinary Tree and Evolution Characteristics of Tourism Studies: An Analysis on Subject Index of Annals of Tourism Research (Best Paper awarded). A Presentation to the 3rd Asia-Pacific Forum for Graduate Students Research in Tourism, 22-23 September, 2004, Beijing International Studies University, Beijing, China.
• Wu Bihu, Xing Juejue and Li Yejin, World Tourism Studies Trends Based on Subject Index Analysis of Annals: also on Higher Tourism Education of China. A presentation to College of Tourism and Environment, Shaanxi Normal University, 29 October, 2004, Xi’an, China.
• Wu Bihu, Zhang Xinmei and Ma Xiaolong, WAVE Model for Public Waterfront Area Planning: Case Study of Hangzhou Grand Canal International Tourism Attraction. A keynote speech to Tourism and Landscape Forum sponsored by Beijing Tourism Studies Association, 25 December, 2004, Beijing Forestry University, Beijing, China.
• Wu Dongqing, Wu Bihu & Dang Ning, A New Perspective: The Combination of Tourism Development and Urban Planning. A Presentation to the 3rd Asia-Pacific Forum for Graduate Students Research in Tourism, 22-23 September, 2004, Beijing International Studies University, Beijing, China.
• Yin Baihui and Wu Bihu, A Comparison Research on Conditions of Regional Tourism Coopetition in the Yangtze Delta and Bohai Economic Region. A presentation to National Symposium of Regional Tourism Development Research, hosted by Henan University, 20 September，2004. Kaifeng, China.
• Wu Bihu, CHINA: The Most SARS-Affected Country both as a Destination and Origin, A Strategic Perspective. A keynote speech to Revitalizing Asian Tourism: International Cooperation for Tourism Development under a New Paradigm, Sponsored by World Tourism Organization and Hong Kong SAR Government.14-15 July, 2003. Hong Kong.
• Wu Bihu, Review on City Festivals and Events Development and Management in China. A key speech to National City Festival and Event Symposium. Sponsored by China Mayors Association, 5-8 November, 2003, Tongren City, Guizhou, China.
• Wu Bihu, Tourism Development in Historical Street: Dashilan Historical Area in Beijing as Case Study. A presentation to 3rd Tourism and Landscape Forum, sponsored by Peking University and Tsinghua University. Hosted by Peking University, 26 December, 2003. Beijing, China.
• Wu Bihu, Tourism Development and Planning in China: An Epoch of Destination Marketing. A keynote speech to Boao Forum for Asia: The Prospects of Asian Tourism Sector and Measures Conductive Thereof. 17-20 November, 2002, Guilin, China.
• Wu Bihu, A study on Spatial Models of Tourism Development in Suburban Areas. A presentation to the 1st Sino-Japan Tourism Exchange Seminar, sponsored by China National Tourism Administration, 5 September, 2002, Beijing, China.
• Wu Bihu, Huang Zhuowei and Yin Baihui, Rural Tourism Attractions Spatial Structure around Cities. A presentation to Cross-Strait Conference on Agrotourism and Folklore Tourism, organized by Geographical Society of China and Taichung Asia University, 6 September, 2002, Huairou County, Beijing, China.
• Wu Bihu, Ma Yue and Song Zhiqing, Tourism Studies in Chinese Academic Literatures. A presentation to Annual Meeting of Geographical Society of China, hosted by Beijing Normal University, 23 November, 2002, Beijing, China.
• Wu Bihu, Zhu Hong and Zong Xiaolian, An Anthropological Perspective on Tourism Development in China. A presentation to The Fifth Biennial Conference of Tourism in Asia: Development, Marketing and Sustainability, hosted by Hong Kong Polytechnic University, 22 May, 2002. Hong Kong SAR.
• Zhang Wei and Wu Bihu, Integrated Tourism Management in a Host City of a World Heritage Site: Case of Leshan, China. A presentation to the First Asia Pacific Forum for Graduate Students Research in Tourism, 22 May, 2002. Macau SAR.
• Zhang Wei and Wu Bihu. An Integrated Framework of Managing World Heritage Tourism. A presentation to 2002 Tianjin International Service Management Forum. 10-12 October, 2002. Tianjin Economic Development District, Tianjin, China.
• Wu Bihu, Huang Jianjun, Shi Hongshuai and Yang Xiaolan.2001. Cityscape Changes in China 1840-2000. A Standup Presentation to Asian Modernization in Maps and Geographical Knowledge Symposium. Sponsored by International Research Center for Japanese Studies (国際日本文化研究センター　), 17-24 March, 2001. Kyoto, Japan.
• Wu Bihu, Industry Demand to Tourism Researches and Education in China. A presentation to China Tourism Forum, sponsored by China National Tourism Administration and Chengdu Municipality Government. 21 June, 2001. Chengdu, China.
• Wu Bihu, Theory and Its Applications of Recreational Belt Around Metropolis. A keynote speech to Symposium on Vacationscape around Cities in China, organized by China National Tourism Administration, Leshan City, 18-19 June, 2001. Sichuan, China.
• Wu Bihu, Tourist Developing Country: a Critical Perspective of China. A presentation to International Conference on Tourism Planning and Management in Developing Countries. Sponsored by Commission of Tourism Geography of Geographical Society of China, and Guilin City People’s Government. 12-14 November, 2001. Guilin, China.
• Wu Bihu, Twenty Years of Tourism Studies in China: An Analysis on Published Papers in Refereed Journals, a presentation to Symposium on Tourism and New Geography, Sponsored by the Center for Recreation and Tourism Research, PKU and Tourism, Leisure and Global Change Group, IGU. 16 November, 2001. Beijing, China.
• Wu Bihu，Tourism Development and Management at World Heritage Sites in China. A presentation to Asia-Europe Seminar on Cultural Heritage, Man and Tourism. Appointed by China Ministry of Culture. Sponsored by Asia-Europe Foundation and Ministry of Culture, Viet Nam. 5-7 November, 2001. Hanoi, Viet Nam.
• Wu Bihu, Feng Ruomei, Liping A. Cai and Alaster M. Morrison. Tourism Graduate Education and Research in China. A presentation to the Fifth Annual Graduate Education and Graduate Student Research Conference in Hospitality & Tourism, Conrad N. Hilton College of Hotel and Restaurant Management, Hilton University of Houston, 6-8 January, 2000, Houston, Texas, USA.
• Wu Bihu, Hu Bo, Cai Liping and Morrison, A.M. Governments' Roles in Tourism Planning: Controlling or Coordinating? A presentation to the Second Bi-annual ATLAS ASIA Conference. 23-26 October, 2000. Hainan, China.
• Wu Bihu, Tourism as a Measurement of Outdoor Education: a Social Impact Perspective. A presentation to Workshop of Tourism Development and Construction of Spiritual Civilization. Sponsored by China National Tourism Administration, 11 January, 2000. Beijing, China.

• Team Leader, Tourism Standardization System Design, China National Tourism Administration, 2008.
• Research Team Leader, Best Tourism City of China: Standard and Implementation. China National Tourism Administration, 2007.
• Research Team leader, Urban Residents’ Recreational Behavior and Spatial Structure of Attractions around Cities in China, a China National Natural Foundation aided Project（40371036），2004-2006.
• Team Leader, Master Plan of Tourism Development for Chengdu City, Sichuan Province. Chengdu City Government. 2006.
• Team Leader, Master Plan of Tourism Development for Wenzhou City, Zhejiang Province. Wenzhou City Government. 2005.
• Team Leader, Research on Tourism Group Development Strategies, Taijin Taida Hotel Group, 2005.
• Team Leader, Research on Leisure Agriculture Development Policy and Strategy, Beijing Rural Development Commission, 2005.
• Team Leader, Detail Planning of Tourism Development of the Grand Canal, Hangzhou City. Hangzhou Tourism Commission and Hangzhou Grand Canal Development Office, 2004.
• Team Leader, Master Plan of Tourism Development for Xi’an City, Shaanxi Province. Xi’an City Government. 2004.
• Team Leader, Master Plan of Tourism Development for Dunhuang City, Gansu Province. Dunhuang City Government. 2004.
• Team Leader, Master Plan of Tourism Development for Hangzhou City, Zhejiang Province. Hangzhou Tourism Commission. 2003-2004
• National Team Leader, China Best Tourism City Standard Project, China National Tourism Administration and World Tourism Organization, 2001-2002.
• National Socio-cultural Consultant, The Tourism Project Office for the "Two Mountains and One Lake Area" sponsored by UNWTO, Anhui, China. 2001.
• Team Leader, Ji'nan City Master Planning for Tourism Development, Shandong Province. 2001. Tourism Impact on Ecosystems and Socio-cultural Structures: Towards a Sustainable Tourism Development in China’s Ethnic Dai Nationality. A Purdue Faculty Global Initiative Grant. 2000.
• Team Leader, A Research on Spatial Structure of Tourism Development and Sustainable Resource Utility in Southwest China, sponsored by National Natural Science Fund of China (project # 49771037), 1998-2000.
• Major Researcher, Theoretical Research on Sustainable Tourism Development and Macro-Allocation of Industry in China, Key Project of National Natural Science Fund of China, (project # 49631030), 1997-2000.
• Team Leader, Planning and Design for Tourism Development in Genghis Khan Mausoleum Area, Ordos Prefecture, Inner Mongolian Autonomous Region. 2000.
• Team Leader, Master Plan of Tourism Development and Management of Beijing Municipality. Beijing Tourism Administration, 1998-1999.
• Team Leader, Master Plan of Tourism Development of Hulumboire League for China National Tourism Administration, 1998-1999.
• Team Leader, A Systematic Study on Domestic Tourist Movement Mode,l sponsored by National Natural Science Fundation of China (project # 49201006), 1993-1995.
• Shanghai Pudong New District Tourism System Planning, Pudong New District Government, 1994.

PROFESSIONAL AFFILIATIONS

Memberships:
• ITSA -International Tourism Studies Association
• PATA –Pacific Asia Travel Association
• ISTTE - International Society of Travel and Tourism Educators
• ATLAS - Association for Tourism and Leisure Education
• APTA –Asian Pacific Tourism Association
• Regional Tourism Development Research Association of China

Government and Association Involvement:
• Tourism Planning Consultant, World Tourism Organization
• Tourism Planning Consultant, World Bank
• China Best Tourism City Standard Expert Team, Domestic Expert Team Leader, China National Tourism Administration
• Secretary General, International Tourism Studies Association
• Director, Regional Tourism Development Research Association of China
• Associate Director, China Tourism Geographer Committee, The Geographical Society of China
• Associate Director, Beijing Tourism Studies Association
• Tourism Economic Counselor of Jiangsu Provincial Government
• Tourism Economic Counselor of Shandong Provincial Tourism Administration
• Tourism Development Counselor of Tai’an City Government, Shandong Province
• Tourism Economic Counselor of Haidian District Government, Beijing City
• Tourism Economic Counselor of Jingzhou Prefecture Government, Hubei Province
• Tourism Economic Counselor of Hanyang District Government, Wuhan City, Hubei Province
• Tourism Development Counselor of Wuxi Landscape Administration, Jiangsu Province.
• Tourism Economic Counselor of Guang’an City Government, Sichuan Province
• Tourism Economic Counselor of Ningde City Government, Fujian Province
• Tourism Economic Counselor of Zhenyuan County, Guizhou Province

Editorial Board Appointments:
• China Tourism Research (Hong Kong)
• Tourism, Culture and Communication (Australia)
• Tourism Development Journal (India)
• Human geography (Xi’an, China)
• Areal Research and Development (Zhengzhou, China)
• Tourism Science (Shanghai, China)
• Academic Book Series on Tourism Studies (Beijing, China)
• Translation Book Series of Tourism and MICE (Beijing, China)